Authenticity

It matters - Telling your unique story in a way that resonates with others will help you differentiate yourself from your competitors.

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Keep Up

Don't fall behind - Develop smarter communications practices. Use website features that save you time. Stay current with tech. Implement Best Practices. Because time is money.

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Global

Penetrate the US market - We've helped small businesses, higher education institutions, federally-funded workforce development initiatives, and governments in Africa, Europe, India, the UK, Canada and the U.S.

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Websites

Don't disappear - Don't vanish because of a social media algorithm change or a switch to a walled garden. Own and control your own corner of the internet. Market yourself effectively.

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Integrate

Get everything working together - We help align your branding, email addresses, client support, and aftermarket guides with your sales and marketing so promises made are kept.

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Directories

Powerful search filtering - For associations, realtors, or companies who want consistent page displays along with effective searching and a powerful database.

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Support

You are not alone - We build relationships with our clients. To offer better help. So that as your organisation evolves, our the advice and input can, too.

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A website is your foundation online

Starter Sites

Streamlined single-page solutions for small businesses looking for a cost-effective way to launch a new website in a hurry, but built so the site can be easily expanded as your company changes or grows.

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Feature Sites

Feature-rich sites with all the capabilities your organisation needs, including file management for HR and Sales, media sites for video or podcasts, events management, blogs with comments and ratings, and many other options.

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Directory Sites

Create attractive entries, and organise, filter and promote pages. Multiple ways to find entries through filtering or using powerful search tools.  Great for association membership sites, product display, economic developers, and real estate to name a few. 

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Find out why

Our difference

There are lots of website developers in the marketplace. They may build pretty sites. But unless a website supports your overall business goals effectively, you will be redoing it again in a year or two.  We work with you on your marketing communications systems and processes for long-term success, part of which is having an effective, foundational web presence.  So our approach to website development is fundamentally different.

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Capabilities

In house, we have three decades of experience working with the open-source portal content management system, Joomla, which is versatile and secure. 

When you outgrow your WordPress site, or it's hacked, contact us to migrate it to Joomla. 

We also offer domain, hosting and email services, graphic design, and developer-level knowledge in PHP, HTML, MySQL, CSS, and JavaScript. 

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Solutions

Contact us if you have a problem, project or campaign. We work locally and globally with clients in the US, Europe and Africa.

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Book a Consultation

Or book a half-hour consultation. Tap into the expertise at Coherent.Marketing.

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Strategy

If your route to success seems blocked, Coherent Marketing has broad capabilities in communications, and a key strength is in using technology and integrated media for cost effective solutions.

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EconDev

Coherent Marketing has nearly a decade of experience in strategic positioning and communications for economic and workforce development groups such as industry, government and education, producing a ROI of billions of USD.

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Consortiums

Often organizations join forces for goals they cannot easily accomplish by themselves, such as grant- or government-funded initiatives that require unlikely bedfellows to work together.  Consortiums can face difficulties, but we can help.

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Schedule time to talk to us about your next project.

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Non-Profits

We work with nonprofits, providing strategic positioning and a range of digital services, resulting in excellent outcomes. Talk to us.

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Consulting

We have been called in for oversight, to develop pathways forward, and for communications troubleshooting. Talk to us.

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Small Business

We help small businesses get established online, provide training and mentoring, and provide capacity in areas of need. Talk to us.

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Campaigns

We have helped develop campaigns, chaired committees, and provided guidance on campaign pricing and direction. Talk to us.

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From Our Blog

  • Ten years of working with the African Leadership Institute

    In this industry, clients often hire for a project, and when the project is done, that’s the end of the relationship. Projects can last a few weeks or months, and then it’s turned over. It’s seldom that clients develop the trust and a working relationship that lasts a decade, but it’s a milestone that’s been accomplished at Coherent Marketing.

    In 2013, the African Leadership Institute wanted to transition from a web 1.0 site to something that would better reflect the work they did in developing the next generation of world-class African leaders through their flagship programme, the Archbishop Tutu Leadership Fellowship.

    Read more …

  • Falling foul of copyright ambulance chasers

    When selecting a vendor to provide website development or digital communications, make sure that they provide services that prevent your organisation from legal action due to possible copyright infringement. More importantly, your vendor should help your organisation put in place processes to ensure you manage images and music, understand digital rights and licenses, and save the licenses for images you use.  This is true for digital content used on your website or in social media posts.  Choosing a vendor just because they had a really, really low price to produce your website - but expose you to copyright claims - becomes a quick method to discover that you get what you pay for.

    Artificial Intelligence (AI) now makes it easier for copyright trolls to threaten organisations for use of an image they have used online. Here's how to avoid that.

    Read more …

  • Unveiling Joomla: A Journey Through Its Origins and Impact

    As we embark on a journey into the realm of content management systems, one name stands out prominently: Joomla. In this article, we delve into the roots of Joomla, its etymology, and its significance in the digital landscape.

    Let's commence our exploration with the name itself. While Joomla may seem like a coined term to some, its origins trace back to the Swahili language, particularly the word "jumla," meaning "all" or "as a whole." This linguistic connection not only adds depth to Joomla's identity but also reflects its inclusive nature, catering to diverse communities across the globe.

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