Perspectives

Coherent Marketing would like to wish all its clients happy holidays.  The company has had an eventful first year in business and has would like to thank it's clients here in the United States, the United Kingdom and China for the work we've been able to do for you in these past twelve months. 

We've launched multiple websites, helped build social media presences for several clients here in the U.S. and U.K., and assisted two Chinese companies with their English-language marketing. 

Additionally, we've done a substantial amount of communications infrastructure development and strategic positioning for the Advanced Manufacturing Alliance and helped the alliance be selected as one of the nation's leading workforce development initiatives by the Department of Labor.  We've also provided training and leadership to several organizations on social media engagement and strategic positioning.

While strategic communications services provided by Coherent Marketing took off quickly, the services we are providing to advanced manufacturing, biotech and aerospace companies to convert their key text-based Standard Operating Procedures to video were slower to take off.  Towards the end of 2012, talks with several national and international organizations began to bear fruit and marketing to NC-based companies started paying off.  We are anticipating these trends to continue in the coming year and are excited at the prospects for growth.  The growing recognition that these highly-specific short clips are able to reduce risk, provide savings and improve efficiency is seeing their increasing adoption.

Thanks to everyone for working with us in 2012, we look forward to continuing to work with you in 2013.  Have a wonderful holidays and a prosperous New Year.

 

 

 

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